Marketing Issue [RE-wrenches]

Bob-O Schultze, Electron Connection econnect at snowcrest.net
Sat May 17 19:39:41 PDT 2003


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Joel,
That is absolute nonsense two ways.
1) In a fairly priced, decent sized system, the profit on the 
components is measured in thousands whereas the profit on labor is 
measured in hundreds.
2) Once a Wrench touches a system, it's his/her responsibility-for a 
hell of a long time if not forever. It's probable that there will be 
service calls sooner or later. A fair profit on the parts upfront 
will cover a service call or two without having to argue with the 
client over whether or not it was your fault that the part failed. 
You may know, but he/she doesn't and they have nothing to lose by 
arguing the point. And we all know how most manus compensate Wrenches 
for dealing with component failure..... Go to Helen Waite.
Been awhile since you've done much field work, hasn't it?
Cheers, Bob-O

>  Installers make more money
>selling their skilled labor. If the customer buys the wrong part, that's
>their problem. If the customer installs the system wrong, that's an
>opportunity for you to sell your skilled labor if you so choose.
>
>Best regards,
>Joel Davidson


-- 
"One of the common denominators I have found is that expectations 
rise above that which is expected."
George "Dubya" Bush

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